Wackhead Simpson does radio prank calls like nobody else….listen and enjoy [youtube http://www.youtube.com/watch?v=fgTanD_owWY&w=300&h=233] Tim Cowland is a Founder Partner at Radio Experts, a London based specialist radio advertising agency. tim.cowland@radioexperts.co.uk. @timcradioexpert… Read More

Over the past 6 months I’ve found myself being asked with ever greater frequency ‘can my brand have a sonic identity’? Maybe its because so many brands are getting in touch with their ‘audio side’, like Boots (here come the girls), Danone (mmm Danone), SEAT (auto emocion), Go Compare (the Opera singer), Money Supermarket (the… Read More